Sunday, 8 May 2011
Double Page Spread Construction Process
The final stages i have taken to create the double page spread is i added to columns of text on the left side, i have done this in the style of an interview and decided to alternate the text between black and white, black being the questions and white the answers. This just splits up the text for the reader to understand clearly. Above the text i also included a short introductory line, this is a summation of the article so the rest can get a gist of what the article is about, i did this using the text tool and placed it on the top layer. other than the text the only change was that i that i added another gradient fill layer, this time i chose to do because i thought the colour was too pink and the page didn't seem as edgy as i would want, i didn't think it would appeal to audience as much either. So for the new layer i chose black and changed the opacity levels, when i placed this on top of the current one you can still see red, however just looks a little bit more rebellious being dark. The final product is also above along with the front page and contents page.
Now i am getting closer to the end of the double page process. the difference now is that i have typed up each individual word for the title using the test tool, i followed the same themed fonts as i did on the front cover, this adds more continuity throughout the magazine. I placed the same coloured banner as the strap line at the top just below it, this was to highlight the title of the page more, as i wanted to follow the colour scheme and if i had chosen to just write in white on top of the background you would not have been able to see it clearly, whereas with the black banner you can. On the left page i have chosen to add 'before' images, these are to show the transformation from before and after on the opposite sides, this is what the story is based on therefore i thought it was important to split the two different changes on each page. For these added images i cropped the main one so there wasn't a background, i then copy and pasted it onto this page and moved on to add contrast, remove the models red eye, and also flipped the image horizontally so the the model was looking towards the page not away from it. Above this image is a smaller one of the same model, styled the same, however, i decided to make it look like a polaroid image, this just adds a bit more variety to the page keeping the readers interested. i have also added a pull quote from the interview and placed t on the right page, it states' it's a completely different feeling', i decided to place this on the right side instead of the left because it emphasizes that now she has transformed she feels different and doesn't just look different.
The most obvious change here, was my decision that i no longer liked the grey colour for the gradient effect, i decided to choose red and changed the opacity of it so you are still able to see the images below it. I then created another banner across the top of the page using the rectangle tool, i had filled it black and once again changed the opacity so it doesn't just cut off the images bluntly. In the top right hand corner i created another smaller banner and filled this white,i wrote on top of this banner advertising a competition to' meet and greet faye' using the text tool.
Here i have created a background for the left page and used the same effect over the main images, i felt that this looked effective and if thought about deeply could symbolise the artist rise to fame(from dark to light). I created this effect by clicking on the 'new fill or adjustment layer' button, here i chose the colours that i wanted it to fade into and the direction in which i wanted it to fade towards. Continuing i created a banner with the rectangle tool for the bottom of the page, this is the same as on the contents page, providing continuity. I then used the text tool to re-write the title of the magazine and the page number in the bottom left hand corner.
This was the first stages i took for my double page spread, these are the main images of the page. Here, i have combined a merge of 5 images, i did this by opening a tab for each individual image. The one main one at the back was a full body shot however, i cropped this image and re sized it just so that her face was on the page, this picture provided the background of the bricks as well. The other four images were the same process, for each one, i individually used the magnetic lasool tool to crop out the image of Faye, i then would enhance the contrast of the images, reduce any red eye and re size the pictures alternatively, this adds an edge to the page which would attract the target audience.
Contents Page Construction process
The last stages were to add text with the text tool to fill in all the sections with the coverlines, i highlighted the page numbers in a different colour to the coverlines so that they were easier to read, once again making it easier for the reader to navigate around the magazine. The last elements i added to create my final contents page was me using the rectangle tool and text tool repeatedly to place bigger page numbers ontop of the images on the page, this gives the reader a quick way to see what pages the main coverlines are on. In the editors section i also added a small signature, this is to make it seem as if hand written by the editor themself on the magazine which will give the reader a more personal feeling. This final stage is also shown in the above post names 'final products'.
For this stage i added a very small picture of me and created it to look like a poloroid snap shot, i also used the rectangle tool with a white fill colour to place next to it, this is going to be the editors section of the contents page. Below this i created another banner with the rectangle tool in white again, this was layered underneath the images but outlining the top of the album covers, i then wrote ontop of this banner using the text tool to name the section. For the other two sections i created a banner and aligned it with image as if the image was connected to it, i changed the fill opacity to also match the image, this leaves a continuous look across the page.I created these sections for easy navigation to make it clear for the readers, i have been following my colour scheme and using black white and red for all of them so far.
In this stage i added the rest of the pictures for my coverlines, these two smaller images were resized to fit inbetween the large ones, they are of two existing album covers. For both images i adde some extra contrast because it really enhances the pictures so they dont look as dull, this gives a more proffesional look to the page.I also used the rectangle tool here to create a white border round the top photo of Katy Perry, i did this to enhance the picture and make it stand out from the others and the background.
Here, i have added the two main pictures for the contens page. I have done this by opening up seperate tabs to insert the pictures on. The first picture i had edited was the one for my main coverline at the bottom. For this image i had to crop away the image to get a close up shot of the model, i then edited the contrast to make the picture seem slightly edgier. After this i transformed the colour and turned it into a black and white effect, i thought this was a good idea to take some of the attention away and let the readers look at the other coverlines aswell. The second image above didn't really need much editing, i simply cropped and resized the image, aswell as enhanced the contrast slightly more. I then copy and pasted both images onto this page. The final step was creating a red glaze ver the bottom image, i did this by using the rectangle tool with a red fill colour, i placed this ontop of the image and lowered the opacity level until i was happy with how much i could see, i think this looks really effective and fits in with the colour scheme well.
This is the first few stages of my contents page, so far at this point i have created a black to white radial gradient background, the background won't really be seen but i prefer to have a base underneath rather than a blank page. I then created 3 banners using the rectangle tool, one for the bottom of the page and two for the top i chose to do 2 at the top just to highlight the black with a lighter shade underneath so it stands out from the dark background. The next stage was to write out my masthead again using the text tool, i chose to do this and place it at the top of the page so it offers a sense of continuity throughout the magazine, i also did the same in the bottom right hand corner of the page, with the page number beside it. The last two things i had typed were the word'contents' next to the masthead and the date in the top right corner so that the readers are reminded what issue it is for what week.
Front Cover Construction Process
After this stage i had added some extra cover lines using the same rectangle tool and text tool, as well as adding a small image to go along with one of the cover lines, this just adds some more interest to the page so the readers have plenty to look at. i also added a strap line once again using the rectangle tool to create a banner as a base for the text on top of it..This is going to be my final front page done, and will be shown above under the final products post.
The added elements on this page are the cover line i have added on a white text box, the white box just makes it clear for the reader to see against the bold background. I made the box using the rectangle tool, and then used the text tool for the writing. I also downloaded a bar code font and typed with the text tool in the top left corner below the masthead, below this i changed the rectangle tools setting to make a circle for the pug, i did this to create the base for the price, and adjusted the opacity of the colours so they are not as bright.
For the fourth stage i have constructed the main cover line, the first steps i had to take was to use the rectangle tool with black fill, i then lowered the opacity so the black isn't as dark, this was the case for the artists name to stand out against the bold background. i then created individual text boxes for each of the words, this was so that the words were easily placed and re sized. The alternating sizes adds an edgy element which would attract the target audience as well as the alternating colours which fit in with the colour scheme, the only odd colour is the pink, however i used this on purpose to emphasize the word 'frills' because the point of the story is going from a innocent girly dressed woman to an edgy rock sex icon. So the font overall emphasizes this. I overlapped the words on the image because it brings more attention to it, however, i was careful enough to frame her face and not obstruct the main part of the image.
The only difference in this third stage is adding text into the banner to advertise a competition to 'Win reading tickets for you and your friends' i chose black and white and kept the font the same as the masthead to keep the continuity of the colour scheme and font. I added the text by selecting the text tool and typing what i wanted, i then re-sized the text box and rotated it to the same angle as the banner. On the list of layers i had to place the text layer higher than the shape layer so that the text was visible.
This is the second stage, the difference is creating my masthead in my chosen font of stenstreet, i did this by selecting the text tool and typing, i chose to size the font so that the mast head takes up the whole top line of the page and have chosen to do it red as it is the third colour of my colour scheme which would contrast well against the black and white background. I have also created a banner at the bottom of the page by selecting the red swatch for the colour fill and creating the banner using the rectangle tool, i then edited this by rotating the banner slightly and changing the opacity of the colour lower so you are still able to see the picture underneath it.
This is the first stage to creating my front cover product. So far in this process i have created a background on photo shop of a alternating black and white radial effect i chose these colours because its the main two colours from my chosen colour scheme. I had then opened up a separate tab on photo shop and opened up an image of my artist against a wall, i had selected the magnetic lasool tool to crop the image away from the original background. After this i had used the rubber tool and zoomed into the image to rub away any of the background that didn't get erased to make it look neater and more precise. After this i used the auto contrast tool to correct the lighting and make it clearer and used the red eye tool on my models eyes to make them their original colour. After editing the image i then selected it and copied it onto the background, i re sized it and matched it up to the bottom of the page.
Tuesday, 3 May 2011
Final Ideas
I now have a complete idea of how i am going to produce my magazine. The results from the questionnaire helped me to finalise my initial ideas, because i now know how i am supposed to produce a product that will most definately meet the needs of my target audience.
The questions i had asked helped me to decide that i will sell my final product once a week at the price of £3 which was the meet at which the most votes were made on the questionnaire. I have also come up with the idea of offering a weekly subscription for my magazine which will help keep a guaranteed demand, and offer value for money to my target audience.
Also i now know that the things my audience are most interested in for the magazine is band interviews, new or upcoming artist's and pictures along side these stories. This will help me keep the content interesting so that the demand for my magazine will always remain high, and be interesting enough to buy every week.
The stories for my magazine were also affected by the results from the questionnaire because i found out the majority of my audience are also interested in fashion, so being able to base some content of my magazine on the latest trends, or artist looks which they can find on the high street would create an extra unique selling point and add even more versatility to the magazine.
The last points in which my questionnaire had finalised is the font/story/colour scheme/title ideas.
I have decided that for each of the questions, i will go with the idea that contains the majority of the vote, i won't question the public's choice because i am making the media product to meet their needs therefore what they have voted for is what they would want and pay for.
Final choices:
My main feature story: 'Faye's Frills to Thrills'
Title: 'CLASH'
Colour Scheme: 'BLACK:WHITE:RED'
Font For Masthead: 'Stenstreet'
The questions i had asked helped me to decide that i will sell my final product once a week at the price of £3 which was the meet at which the most votes were made on the questionnaire. I have also come up with the idea of offering a weekly subscription for my magazine which will help keep a guaranteed demand, and offer value for money to my target audience.
Also i now know that the things my audience are most interested in for the magazine is band interviews, new or upcoming artist's and pictures along side these stories. This will help me keep the content interesting so that the demand for my magazine will always remain high, and be interesting enough to buy every week.
The stories for my magazine were also affected by the results from the questionnaire because i found out the majority of my audience are also interested in fashion, so being able to base some content of my magazine on the latest trends, or artist looks which they can find on the high street would create an extra unique selling point and add even more versatility to the magazine.
The last points in which my questionnaire had finalised is the font/story/colour scheme/title ideas.
I have decided that for each of the questions, i will go with the idea that contains the majority of the vote, i won't question the public's choice because i am making the media product to meet their needs therefore what they have voted for is what they would want and pay for.
Final choices:
My main feature story: 'Faye's Frills to Thrills'
Title: 'CLASH'
Colour Scheme: 'BLACK:WHITE:RED'
Font For Masthead: 'Stenstreet'
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